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Creatio is a comprehensive CRM platform that aims to streamline sales, marketing, and service processes for businesses of all sizes. I found its no-code approach to workflow automation and customization really interesting.

The platform is divided into three main modules — Sales, Marketing, and Service — each offering a robust set of features. From lead management and opportunity tracking to multichannel marketing campaigns to customer support ticketing, Creatio covers a wide range of CRM functionalities. However, this breadth of capabilities comes at a price, both in terms of cost and complexity.

Its extensive customization options, while beneficial, can be overwhelming for those seeking a more straightforward CRM. But if you like the idea of building your own no-code CRM by rigorously customizing different aspects of the application, all without resorting to actual coding, this might be a great option.

Creatio CRM core capabilities

As a CRM, Creatio allows users to create detailed customer profiles with a 360-degree view of each contact, including communication history, associated deals, and relevant documents. But the real standout here is its no-code nature, which allows users to customize the platform and create new applications without extensive programming knowledge.

Creatio consolidates information from various touchpoints, providing a complete picture of customer interactions across sales, marketing, and service departments. The platform provides tools to capture leads from multiple sources and guide them through a customizable sales funnel.

I appreciated the ability to set up automated lead scoring rules, which help prioritize prospects based on their likelihood to convert. As leads progress, Creatio allows sales teams to track potential deals, associate them with specific accounts, and manage all related activities in one place.

Creatio CRM uses your historical data and current pipeline information to generate accurate sales predictions. I was impressed by the AI-driven forecasting capabilities, which analyze patterns and trends to provide more precise estimates.

It also offers a wide range of pre-built reports and dashboards covering various aspects of sales, marketing, and customer service performance. That said, where the platform really shines is the drag-and-drop report builder, which lets you customize reports to an uncanny degree.

Apart from the no-code CRM, Creatio has a few things that make it stand apart from most competitors. It offers tools for creating and managing multi-channel marketing campaigns, case management tools, a knowledge base for self-service, and even a visual process designer to automate complex business processes across departments.

There’s a wide range of pre-built connectors to integrate with popular third-party applications, plus custom integration support through an open API.

For employees in the field, Creatio’s mobile app provides access to key CRM functions on-the-go, including contact management, opportunity tracking, and activity logging. I appreciated the offline mode, which allows users to continue working even without an internet connection, with data syncing once connectivity is restored.

How easy is Creatio to use?

(Image credit: Creatio)

Creatio CRM combines powerful features with a user-friendly design, making it a great choice for businesses. While its many capabilities can feel a bit overwhelming at first, I found the interface welcoming and modern, following the latest design trends.

Navigating the platform is easy, thanks to a clear layout and a navigation bar at the top that gives quick access to sections like Sales, Marketing, and Service. Users can customize their home dashboard, arranging widgets and data visuals based on what matters most to them.

Creatio embraces a no-code approach, making it simple to adjust layouts and fields, or even create new sections in the CRM without needing programming skills. The drag-and-drop interface designer is a fantastic tool, allowing users to quickly tailor the CRM to fit their needs. However, those who prefer simpler systems might feel a bit lost with so many options.

Data entry is typically smooth, with smart features that help fill in fields and detect duplicates to keep information accurate. However, during busy times, I did notice some slight delays in data updates, which could be frustrating for users working with urgent tasks.

Creatio has made impressive strides in accessibility, yet there is still room for growth. The platform supports keyboard navigation and has some screen reader compatibility, but certain dynamic elements might be tricky for users who rely on assistive technologies. The overall color contrast is good, which helps with readability, but some areas could use a little more work to fully meet WCAG Guidelines.

The Creatio Academy is a fantastic resource, offering many e-learning courses that cover everything from basic navigation to advanced customization techniques. I particularly enjoyed the guided learning programs. They provide interactive, instructor-led training sessions that focus on practical tasks, which can be very helpful for users eager to master the platform's more complex features.

In general, Creatio works by guiding users through predefined workflows that can be tailored to fit specific business processes. This helps ensure consistency across sales, marketing, and service operations in an organization. However, it may require adjustment for users used to a more flexible way of working.

Integrations

Creatio CRM stands out with its impressive integration capabilities, showcasing its dedication to creating a connected ecosystem for businesses. From my experience, Creatio makes it easy for both technical and non-technical users to navigate its integration features.

The Creatio Marketplace is a treasure trove, offering over 700 ready-to-use add-ons, connectors, and templates. Its range of options helps businesses quickly link Creatio with popular tools and platforms, without extensive development work. I found the setup for these pre-built integrations simple, often just requiring a few quick configuration steps.

Creatio also supports popular iPaaS (Integration Platform as a Service) vendors. The Zapier connector available in the Marketplace, for example, makes it easy for users to sync contacts, leads, and other important data across many applications.

For those with more advanced integration needs, Creatio offers a powerful API based on the OData protocol. It allows developers full access to Creatio's data model. But while the API provides great flexibility, new developers may find it a bit challenging to understand Creatio's data structure at first. API documentation is thorough, but adding more real-world examples could really help with practical implementation.

Beyond just data synchronization, Creatio's no-code approach empowers users to build complex, automated workflows across different systems. For example, I successfully set up a process that automatically creates a new contact in Creatio when a lead comes in from a marketing tool, and then triggers a follow-up task in a project management app.

Overall, my experience with data synchronization in Creatio has been mostly positive, with real-time updates working well most of the time. Still, I did notice some occasional delays during busy periods, which businesses with high-volume and time-sensitive data might want to keep in mind.

For larger enterprises, Creatio also provides specialized integration options. A great example is the Snowflake Integration for Creatio available in the Marketplace, which helps businesses connect their Creatio instance with Snowflake data warehouses.

Customer support

Creatio CRM has a strong customer support system across various channels. During my time with the platform, I found that it offers phone, email, as well as chat support. Phone support is available during business hours. But email and chat are accessible 24/7. Chat responses are quick, often within minutes.

The support quality is generally high. Representatives seem to know the platform well, too. They offer step-by-step instructions that help solve even the most complex issues easily. However, response times can slow down during busy periods, which raises concerns for busy teams.

Creatio also has a well-organized self-service knowledge base. It includes articles, videos, and guides on various topics. The search function is particularly useful. Additionally, there’s an active user forum for peer support. That said, official responses in the forum can be slow.

Another key feature is Creatio Academy, offering free courses and certifications. It's beneficial for both new and experienced users, with courses structured around practical exercises. I liked how each course is part of a larger learning program, making it easy to follow along.

But, Creatio could improve by adding more region-specific support. While it supports multiple languages, time zone differences can make live support hard to access. Overall, however, Creatio's support is robust and effective. It combines live support, self-service resources, and training courses well. Despite some areas for improvement, the support quality is a major strength.

Creation CRM pricing and plans

Plan

Growth

Enterprise

Unlimited

Price

$25/user/month

$55/user/month

$85/user/mont

Best For

Small to medium-sized businesses looking to automate basic workflows

Corporate and enterprise clients with more complex automation requirements

Large enterprises needing advanced features and unlimited resources

Features

No-code UI designer / 1 GB storage per user / Basic workflow automation

Unlimited workflow runs / Custom branding options / Advanced automation tools

Unlimited database storage / Custom domain name / No-code Magic offer

Limitations

Limited storage and workflow capabilities may restrict scalability for larger organizations

May be overkill for small businesses with simple CRM needs

High cost may not be justifiable for businesses not utilizing all advanced features

Creatio CRM features a flexible pricing model. This model allows customers to tailor subscriptions to their needs, but the cost is increased complexity. It includes three tiers: Growth, Enterprise, and Unlimited.

The Growth plan starts at $25 per user per month. It's aimed at small-to-medium-sized businesses. It covers basic automation and relationship management features. This plan also includes a no-code interface designer, 5 users, and 1 GB storage per user.

Next is the Enterprise plan priced at $55 per user per month. It's for businesses with complex needs. It offers all Growth features, plus unlimited workflows and custom branding. But the Unlimited plan starting at $85 per user per month is the most advanced of the lot. It caters to large enterprises with complex needs. It also includes unlimited storage and attachment space.

Creatio also introduces different user types, such as Restricted Data Input Users, External Users, and Mobile-Only Users, each potentially with different pricing implications. Its pricing also allows adding extra applications or products, such Customer 360, Lead and Opportunity Management, or Case Management. By creating a modular pricing approach, they make it easier to pay for only the features you need.

However, the flexibility can also complicate pricing. Accurately determining costs may require careful consideration. Businesses with diverse needs might find the discounted bundles more cost-effective, such as Sales Creatio, Service Creatio, or Marketing Creatio.

Creatio offers a 14-day free trial, which is useful. However, it doesn't have a permanent free plan. Discounts are often available. For example, the Unlimited plan includes a "No-code Magic" offer, which covers implementation for the first project from a certified partner. However, it's important to consider the extra charges that apply for additional products.

Creatio review: Final verdict

Creatio CRM is a versatile platform for managing customer relations, marketing, and business processes. Its no-code customization allows businesses to adapt easily, without needing technical skills.

The platform boasts strong features, wide integration options, and ongoing innovation. Its pricing, though complex, offers flexibility for specific needs. However, mastering all its features takes time.

I believe Creatio CRM suits medium to large businesses with complex needs and the resources for a full solution. It's also ideal for those wanting to build custom workflows without coding. Smaller businesses or those seeking a simpler solution might find it too complex.

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Thinkware U3000 Pro: two-minute review

Thinkware has recently introduced the U3000 Pro Dash Cam as a beefier edition of its existing U3000 model. The company is already well-known for producing some of the best dash cams out there, but this model takes things a step further with Connected Service support. Anyone wanting the ability to monitor their vehicle remotely will find that’s now possible with the Thinkware U3000 Pro, with an optional LTE module that will be sold separately.

Another bonus with the Thinkware U3000 Pro, much like the excellent 70mai 4K T800, is that it's able to work in a three channel setup. That means it can be configured to shoot forward-facing video, capture video out of the rear window and also enjoy an infrared view of the cabin area too. That said, if the LTE module is being used, Thinkware states that the cabin cam component cannot be engaged at the same time. Nevertheless, the latter is a handy option for anyone who needs to keep an eye on occupants, from small children through to anyone transporting passengers.

On paper too, the Thinkware U3000 Pro Dash Cam has an impressive set of features and functions. My two-channel review bundle came with twin cameras that feature Sony Starvis 2 sensors, one 8.4 megapixel IMX687 for the front and one 5.14 megapixel IMX675 for the rear, shooting 4K UHD (3840 x 2160p) at 30 fps or QHD (2560 x 1440p) at 60 fps for the forward-facing unit. The rear backs it up with 2K QHD (2560 x 1440p) and 30 fps, which is all perfectly serviceable.

(Image credit: Future)

This is a slightly different camera to look at too, with a slender body shape for the front that sits neatly tucked up and out of the way of the windshield. That could be a blessing for anyone with a small viewing area at the front. There isn’t any built-in screen though, which means the setup, configuration and day-to-day management of files mainly needs to be done in partnership with the Thinkware app. The app is workmanlike and gets the job done, while built-in Bluetooth and Wi-Fi covers the connectivity part of the equation without much in the way of fuss.

Like most dash cam models now, this is a unit that can be boosted still further with the optional addition of a hardwire kit. Plumbed into your vehicle’s electrics, the specification is boosted with smart parking modes that enhance the U3000 Pro's appeal. Features including built-in radar and Super Night Vision 4.0 that tap into the power of the Starvis sensors adds up the appeal even further.

Meanwhile, the ADAS (advanced driver assistance) tools and built-in GPS means the Thinkware U3000 Pro Dash Cam wants for nothing. It is, however, priced on the higher side and, and for anyone who prefers a rear screen on their dash cam, it might not fit the bill at all.

Thinkware U3000 Pro: price and availability

The Thinkware U3000 Pro Dash Cam is available now and is priced at $429.99 / £399 for the single channel U3000 Pro (roughly AU$800). Meanwhile, the two-channel variant is priced at $549.99 / £479 (around AU$960). This makes it a premium model, with lots of rival models to choose from, including the aforementioned 70mai 4K T800. Anyone wanting a similar dash cam but not requiring the additional features might prefer to just settle with the original U3000 model, which can currently be found discounted via some retailers.

Thinkware U3000 Pro: specsVanTrue Nexus 5S specs

Video

Front: 4K UHD (3840 x 2160p) @30 fps or QHD (2560 x 1440p) @60 fps
Rear: 2K QHD (2560 x 1440p) @30 fps

Field of view (FOV)

147 degrees front / 156 degrees rear

Storage

MicroSD up to 512GB, Cloud

GPS

Yes

Parking mode

Yes, with constant power cable, not included

App support

Thinkware app

Dimensions

69.8 x 102.6 x 55.5 mm / 2.75 x 4.04 x 2.19 inches

Weight

0.31 lbs / 140.7g front / 0.09 lbs 41.1g rear

Battery

No

Thinkware U3000 Pro: Design

Thinkware has gone down a slightly different route with the design of the U3000 Pro. While many dash cams are either boxy or rectangular, the main unit of the U3000 Pro is a little bit quirkier. The front portion of the body is where most of the bulk is as this houses the lens. This in itself is an interesting idea as its angle can be adjusted to suit the rake of different windshields. I found this very stiff to adjust at first, but I guess that prevents it from changing position due to vibration or rough roads.

The back end of the camera body is thinner and contains the slot for the microSD card and has ports for the cables. At the top, there’s a bracket that slides on to the body once it’s out of the packaging and this has the self-adhesive pad that sticks to either a static sheet or directly to the windshield. I think the design works quite well, with a form factor that isn’t quite as blatantly dash cam-looking as some rivals. Handy for anyone wanting a low-key look.

(Image credit: Future)

On the underside of the camera, facing downward from the roof, are three illuminated indicators that show BT/Wi-Fi, Rec and GPS from left to right. This panel also contains physical buttons – Rec, Power, Wireless and Microphone symbols, for when manual intervention is needed. The easiest way to get set up, though, is to do everything via the supporting Thinkware app.

Thinkware has kept things blocky for the design of the rear-facing camera and, again, I quite like the rectangular shape used here as it’s different from the many barrel-style units out there. The rear camera is linked up to the front-facing main unit via a decent length cable. Meanwhile, my test unit arrived with a 12V cable connector that could be connected to a standard in-car power port. The alternative is to buy the version with the hardwire kit, which unlocks the extra functionality mentioned above.

(Image credit: Future)Thinkware U3000 Pro: Performance

It took me a couple of tries to successfully pair the Thinkware U3000 Pro Dash Cam to my iPhone, for whatever reason, possibly issues with the wireless connection. Once that was sorted, I was easily able to manage the camera and functionality using the options contained therein. Of course, one potential downside for this model is the lack of a built-in screen. However, in its place, the app let me adjust the angle of the camera correctly by showing a view across the bonnet of my car. Those on-camera buttons were useful for basic tasks too, but the app will be the way to go for most users.

Whilst it was operating, the Thinkware U3000 Pro Dash Cam got on with the job in hand without fuss, with the red recording button letting me know that it was capturing content as expected. Once I’d used it for a bit, I got the video off the card and checked it out. I’ll admit that wintry conditions didn’t prove the best for capturing good video but overall, I thought the Thinkware U3000 Pro Dash Cam footage was a bit on the average side. It was undeniably clear, but dark winter conditions seemed to take the edge off the overall look of the content.

(Image credit: Future)

Neither did it didn’t seem to be that good at capturing low light content, while picking out detail including license plates was less impressive than other models I’ve tried. A bit surprising given this model uses the ever-popular Sony Starvis hardware. I thought the detail (such as GPS data, speed and so on) added to the bottom of the footage was a bit on the small side too, especially compared to rivals, although the Wi-Fi and GPS functionality of this model all worked as expected. Overall, the Thinkware U3000 Pro Dash Cam felt good, but not as great as I’d hoped for.

(Image credit: Future)

One important thing to note is anyone wanting to enjoy the parking monitoring will need to do so by enlisting the services of an optional hardwire kit. This does increase the potential of the bundle, especially for anyone wanting the extra parking features that get unlocked by going down the hardwire route.

Should you buy the Thinkware U3000 Pro?

(Image credit: Future)Buy it if...

You're after an always-on model
The Thinkware U3000 Pro benefits from an optional always-on feature, which offers remote monitoring via your smartphone. However, this requires an optional LTE module to work.

You like a slimline design
Another bonus of the Thinkware U3000 Pro is that the main body is quite compact. This makes it a sensible choice for anyone with a fairly small windshield.

You don't care about a rear screen
While the Thinkware U3000 Pro lacks a rear screen, it can be used easily thanks to the supporting app. This lets users manage every aspect of the dash cam with fuss.

Don't buy it if...

More basic shooting is all that's required
The Thinkware U3000 Pro is just that, a beefier edition of the U3000 Pro, which can be had discounted and while lacking some extra features, it's a solid alternative.

Hard wiring a dash cam doesn't appeal
The Thinkware U3000 Pro will work via a standard 12V car power port if that option is chosen when purchasing. However, any additional features and functions require a hardwire installation.

Footage is vital for piece of mind
The Thinkware U3000 Pro shoots good quality footage in a variety of scenarios. However, I've tested rivals that do it better with the benefit of clearer on-screen GPS data too.

How I tested the Thinkware U3000 Pro

• I installed the dash cam in a car for an initial period of three weeks
• I used it for various day and night journeys in all types of weather
• I connected it to my phone, downloading recordings to check on quality

I tested the Thinkware U3000 Pro Dash Cam overall several weeks, which consisted of using it in a test vehicle and in a variety of weather conditions. This allowed me to try all of the features and functions, aside from the hardwire options due to it being powered via a 12V power port.

In addition, I downloaded the Thinkware app, which was installed on an iPhone 17 and used during the installation process and also for file management duties. The Wi-Fi connectivity between the main camera unit and the app was also tested, which based on the size of the 4K video files was a big part of the testing procedure and everything worked as anticipated.

• First reviewed December 2025

The Thinkware U3000 Pro Dash Cam is armed with a host of powerful features and functions but comes with a premium price

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